The North Tahoe Community Alliance (NTCA) is seeking candidates for its Board of Directors to help guide the work of the organization in its responsibilities under the North Lake Tahoe Tourism Business Improvement District (NLT-TBID) and in contracts with the County of Placer that focus on destination management and marketing, housing and transportation, and sustainability initiatives. The organization is focused on leveraging the TOT-TBID Dollars At Work program to foster economic health, community vitality, and environmental sustainability that benefits local residents, businesses, and visitors.
“The make up of NTCA’s Board of Directors consists of highly dedicated community members who voluntarily contribute their time, expertise and perspective to addressing issues that affect our entire community,” said Tony Karwowski, NTCA president and CEO. “Their commitment is valued, and their influence helps guide how tourism-generated funding is invested in alignment with community priorities.”
There are five seats open for election as identified:
- Northstar Business Association (organization designated seat)
- Northstar California (organization designated seat)
- Ritz-Carlton (organization designated seat)
- Tahoe City Downtown Association (organization designated seat)
- West Shore Lodging/Property Management (organization designated seat)
Qualified members have until 5:00 p.m. on Monday, February 2, 2026, to submit an application to serve on NTCA’s Board of Directors. Eligible candidates must be an owner, manager, of an assessed active, current business (or the designated representative of that business) within the NLT-TBID district as defined in the corporation by-laws.
Ballots will be sent in February 2026, the election will occur in March 2026, and new board members will be seated at the April 2026 Board of Directors meeting. Information and applications to apply for one of the available seats will be available online at www.northtahoecommunityalliance.com.
Interested candidates must complete the application and direct any questions to Anna Atwood: anna@northtahoecommunityalliance.com or 530-581-8722. Please send applications to Atwood or deliver in person to the NTCA at 100 N. Lake Blvd., Tahoe City, CA 96145.