plates for powder

Plates for Powder campaign returns

LAKE TAHOE – Ski season is almost here, and with it returns the popular “Plates for Powder” program. Individuals who purchase a new Lake Tahoe license plate in either California or Nevada can receive free lift tickets to one of eight Lake Tahoe resorts participating in the program. With snow heading to the mountains soon, now is the time to buy a Tahoe license plate so you can ski for free in Tahoe.

Lake Tahoe license plate program trying new ideas to spur sales

The Lake Tahoe license plate has been around for 25 years in California, one of 12 special interest plates people can choose from when registering their vehicles.

Funds collected from sales are allocated to the California Tahoe Conservancy (CTC) who is required to support “preservation and restoration projects in the Lake Tahoe area” and for “establishing and improving trails, pathways, and public access for nonmotorized traffic.”

"Plates for Powder" is back: Buy a Tahoe license plate and ski for free

The popular “Plates for Powder” program and offers skiers and boarders two free lift tickets at one of ten resorts in Lake Tahoe if they purchase the new Lake Tahoe license plate in either California or Nevada.

“The mountains are covered in white from this weekend’s storm signaling that ski season is almost here,” said Amy Berry, CEO of the Tahoe Fund. “Get ready to ski at one of the 10 resorts in Tahoe who generously support this great program by purchasing your new California or Nevada Tahoe plate today.”

Ski for free and help Lake Tahoe with CA/NV license plate purchase

With predictions for one of the biggest winters in over a decade, now is the time to buy a Lake Tahoe license plate so you can ski for free in Tahoe. The popular “Plates for Powder” program is back, and once again offers individuals who purchase a new Lake Tahoe license plate in either California or Nevada two free lift tickets to one of 12 Tahoe resorts participating in the program.

Free Lake Tahoe Ski Resort Lift Tickets When You Get Special License Plate

With ski resorts busy preparing for the winter season ahead, now is the time to start planning your time on the slopes! "Plates for Powder" is the successful promotion run by the Tahoe Fund to increase sales of the Lake Tahoe license plates.

Individuals who purchase the specialty Lake Tahoe license plate in either Nevada or California prior to April 1, 2014 will receive two lift tickets to their choice of 11 Lake Tahoe resorts.

Ski Legend Mancuso Promotes Lake Tahoe Plates, Tahoe Projects

Julia Mancuso, coming off gold-winning performances in the super-G and giant slalom Friday and Saturday at the U.S. ski championships in Colorado, has agreed to appear in TV and radio spots promoting the California and Nevada Lake Tahoe license plates.

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