4th Annual Christmas Cheer parade seeking banner sponsor

The fourth Annual Holiday Parade to benefit Christmas Cheer is seeking a sponsor to purchase a new banner. High winds last year destroyed the old banner which is on display at the South Lake Tahoe Visitors Center.

Parade organizer JoAnn Conner and her Golden Bear Events, is looking for donation(s) to help purchase a new one to leave more of the proceeds to Christmas Cheer, a local food closet.

This year's parade will be held on Saturday, December 12th, and begins at 3:00 p.m.

The parade starts from the same spot as last year, at the top of Ski Run Blvd, and it ends in the TJ Maxx parking lot where Conner hopes to have Santa, cookies, and cocoa, as well as a donation drop off for Christmas Cheer.

Golden Bear Events donates the production of the parade on behalf of the charity.

For more information or to donate, please call 530-544-7412 or email goldenbearevents@gmail.com